ProVinum Professional · Wine training for restaurants

Maximise your wine revenue.

The corkage killer. A 2-hour workshop that turns BYOB diners and wine-shy staff into profit centres for your restaurant.

Chris Low opening a bottle of Bordeaux at a dinner

2 hoursSunway Damansara, PJMax 20 seatsNext date coming soon

The BYOB problem

A restaurant, or a free venue for BYOB?

Most premium Chinese restaurants and fine dining outlets make their money on food and miss out on high-margin wine sales. Do you find yourself:

01

Watching banquet tables of 10 spend RM1,500 on food, then bring 6 bottles of their own vintage spirits or Grand Cru?

02

Charging a measly RM50 corkage fee while they sit on your valuable floor space for 3 hours?

03

Losing thousands in potential revenue every single weekend?

It’s time to move from surviving on food margins to thriving on beverage profits.

Who it’s for

Built for premium Malaysian dining venues

01

Restaurant Owner

Master the art of asset management. Optimise your floor space and treat your wine list as a high-yield investment tool.

02

Restaurant Manager

Shift from running operations to driving revenue. A few simple menu tweaks can instantly lift your average guest check.

03

Head Sommelier

Upgrade your team’s confidence. Turn frontline staff into your best salespeople by removing their fear of upselling premium bottles.

04

Chinese Banquet

End the BYOB culture. Pitch house-listed wines that pair perfectly with premium local and Cantonese menus.

Not sure it fits your outlet? WhatsApp 019-230 3026

The 2-hour agenda

What your team will learn

01

The Revenue Shift

See the real maths: a standard RM1,500 food bill versus an RM3,500 bill driven by 3 premium house bottles. Learn the asset management shift that gets more from every table.

02

Confidence Over Fear

Give your service staff practical wine tasting skills and food-and-wine matching knowledge, so they pitch your own menu with pride.

03

The 10% Strategy

Floor tactics you can use right away to lift revenue by 10% per guest check, without alienating your regular diners.

Strategic partner

In partnership with 3nity

We’re teaming up with 3nity (M) Sdn Bhd. This partnership connects our two professional communities to bring you a truly unique training experience. By blending 3nity’s exceptional wine selection with our revenue strategies, we are redefining what it means to deliver world-class wine service.

Chris Low pouring wine for students at a ProVinum class

Meet your trainer

Chris Low

30 years of global mastery.

A highly respected figure in hospitality across Bordeaux, Champagne and Southeast Asia. From sommelier and restaurateur to senior consultant, Chris brings real-world experience to every session and teaches the strategy of wine used by elite professionals at the highest levels of business.

  • Sommelier, restaurateur, senior consultant
  • Bordeaux · Champagne · Southeast Asia
  • Managing Director, SWAG Consultancy
Register My Interest

Testimonials

What F&B teams say

Before the training, I lacked the confidence to engage guests about wine. After just 2 days, I can explain grape varieties, texture and tasting notes, even without tasting. I now upsell with full confidence.
My knowledge was limited to opening and serving. This training opened my eyes to grape varieties, Old and New World wines, and winemaking processes like fermentation and batonnage. I can now explain wine professionally to any guest.

Before you book

Common Questions

Anything else? WhatsApp 019-230 3026

When is the next ProVinum Professional session?

The next date is coming soon. Register your interest on WhatsApp and we’ll tell you first when seats open. Each session is limited to 20 seats.

Our staff are too busy. Can they learn anything in 2 hours?

Yes. The workshop cuts out academic jargon and gives your team practical floor tactics they can use to drive sales on their very next shift.

Does this training apply to Chinese banquet operations?

Absolutely. We focus on Malaysia’s high-end dining culture and show you how to handle corkage gracefully and steer BYOB diners towards your house wines.

How much does it cost and where is it held?

The last session was RM180 per person, and we’ll confirm the fee with the next date. Sessions run at No. 1, Jalan PJU 3/48, Sunway Damansara Technology Park, 47810 Petaling Jaya, Selangor.

Is there a full development package after the workshop?

The 2-hour workshop stands alone as an immediate tool for your leadership team. If you want a full-scale staff programme, we’ll outline the onboarding steps at the end of the session.

Can you train my whole team at our outlet?

Yes. We run private wine service training for restaurant and hotel teams. See corporate wine training or WhatsApp us for a quote.

Stop leaving millions on the table.

Next session: date coming soon · Sunway Damansara, PJ

Register My Interest